For the Italian Ministry of Agriculture, Food Sovereignty and Forests, Daring House produced a series of videos for the national campaign “Frutta in guscio. Dentro c’è l’Italia,” promoted by the Presidency of the Council of Ministers.

The campaign’s goal is to inform young people and families across Italy about the benefits of nuts as a healthy, natural source of energy.

Through a fresh and engaging visual language, the videos highlight the richness and diversity of Italy’s nut production, emphasizing its connection to the land and local traditions.

With carefully crafted imagery and a strong narrative focus, the campaign encourages greater awareness around healthy eating habits and sustainable food choices.

This initiative is part of a broader institutional effort to promote well-being and to celebrate the excellence of Italy’s agri-food heritage.